August 15, 2009

Red Hot Classics




Somehow I hadn't seen any of these editions before today, when I ran into a couple of them as I was browsing through Chapters (thanks, again, to parents who hold their children's birthday parties at The Putting Edge across the way!). I'm fascinated by the marketing approach: an unwary reader might well pick these up not even realizing they are "classics" ...which is not necessarily a bad thing, of course. I'm also interested that Jane Austen gets such different covers:


3 comments:

Miriam said...

I see they've given JE the notorious "semi-decapitated woman" treatment.

Veronica Abbass said...

Have you seen this

"And finally, it was inevitable. After so many plausible and implausible connections between Stephenie Meyer's Twilight saga and Wuthering Heights, Harper Collins releases an edition directly targeted to Twilight fans"

http://bronteblog.blogspot.com/2009/06/
vintage-classics-and-wuthering-heights.html

Rohan Maitzen said...

After Pride and Prejudice and Vampires perhaps we'll get Wuthering Heights: Heathcliff Drinks Your Blood? Actually, that doesn't seem like such a stretch. Also, hi, Veronica! It has been a long time.